Privacy policy.

Introduction

Popflow Studios (Yoga on C, LLC) (“Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting it through compliance with this Privacy Policy.

This policy describes the types of information we may collect from you or that you may provide when you visit popflow.com (the “Website”) and our practices for collecting, using, maintaining, protecting, and disclosing that information.

This Privacy Policy applies to information we collect:

• On this Website.
• In email, text, and other electronic communications between you and this Website.
• Through our advertising, promotions, and applications on third-party websites or services that link to this policy.

It does not apply to information collected:

• Offline or through any other means, including in-studio interactions.
• Through any other website operated by us or a third party.
• By third parties (including advertising networks, social media, or other external services).

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

By accessing or using this Website, you agree to this Privacy Policy. If you do not agree, your choice is not to use our Website. This policy may change from time to time (see Changes to This Privacy Policy). Your continued use after we make changes is deemed acceptance.

Children under the age of 13

Our Website is not intended for children under 13. We do not knowingly collect personal information from children under 13. If you are under 13, do not use or provide information on this Website. If we learn we have collected information from a child under 13 without parental consent, we will delete it. If you believe we may have such information, contact us at [email protected].

Information we collect

We collect several types of information, including:

1. Personal Information: name, postal address, email address, phone number, account credentials, payment details.
2. Fitness & Participation Data: class registrations, attendance history, membership details.
3. Technical/Usage Data: IP address, device/browser type, browsing patterns, cookies, and log data.
4. Transaction Information: records of purchases and payment processing.
5. Third-Party Data: information provided by partners, service providers, or marketing platforms.

How we collect it

• Directly from you: when you register, subscribe, make purchases, or contact us.
• Automatically: via cookies, web beacons, pixels, analytics tools, and similar technologies. For the full list of tools we use and how to control them, see our Cookies Policy.
• From third parties: such as business partners, advertising networks, and social media platforms.

How we use it

• Provide and improve our Website and services.
• Process transactions, memberships, and class registrations.
• Personalize user experience and tailor marketing.
• Send administrative notices (account updates, billing, renewals).
• Comply with legal obligations.
• Protect our rights, property, and safety, and that of users.

Disclosure of information

We do not sell your personal information, and we do not share it with third parties for their own independent marketing. We may disclose information:

• To affiliates, subsidiaries, and service providers who support our business (booking, payments, email, analytics) under contractual confidentiality obligations.
• To contractors and vendors supporting our business.
• In connection with a merger, sale, or restructuring.
• To comply with law, enforce agreements, or protect rights and safety.
• With your consent.

Like most websites, we use advertising and analytics tags (for example Google and Meta) to measure and deliver Popflow’s own advertising. Under some laws — including the California Privacy Rights Act — the operation of these tags may be considered “sharing” for cross-context behavioral advertising. You can opt out at any time (see Your Privacy Choices below).

We may also share aggregated, non-identifiable information without restriction.

Cookies & tracking technologies

We and third parties use cookies, pixels, and similar technologies to:

• Remember preferences and settings.
• Track Website performance.
• Deliver and measure Popflow’s advertising.

You can control cookies through your browser settings; disabling cookies may limit some Website features. Full details — including the specific services we use — are in our Cookies Policy.

To opt out of personalized advertising across websites, visit the Network Advertising Initiative or YourAdChoices (DAA).

Your privacy choices

• Opt out of marketing emails: use the unsubscribe link in any message or contact us.
• Opt out of marketing texts: reply STOP to any message.
• Control cookies and tracking: via browser or device settings.
• Limit third-party advertising: using the industry opt-out tools linked above.
• Access, correct, or delete personal information: by contacting [email protected].

Your rights (California, EU/UK, and other regions)

California residents (CCPA/CPRA)

You have the right to request:

• Access to the categories and specific pieces of personal information we hold.
• Deletion of your personal information (subject to exceptions).
• Correction of inaccurate personal information.
• Opt-out of the “sale” or “sharing” of personal information. We do not sell personal information; to opt out of pixel-based “sharing,” email us or use the cookie controls described in the Cookies Policy.

We will not discriminate against you for exercising any of these rights.

EU/UK residents (GDPR)

• Access, rectify, or erase your data.
• Restrict or object to processing.
• Data portability.
• Withdraw consent where processing is based on consent.

To exercise any of these rights, contact [email protected]. We may require verification of identity before responding, and we will respond within the timeframe required by applicable law.

Data security

We implement security measures to protect your personal information from unauthorized access and disclosure. However, transmission via the internet is not fully secure, and we cannot guarantee absolute security.

Data retention

We retain personal information only as long as necessary to fulfill the purposes described here, comply with legal obligations, resolve disputes, and enforce agreements.

Changes to this privacy policy

We may update this Privacy Policy periodically. If material changes are made, we will notify you by email (if we have your address) or by posting a notice on the Website, and we will update the “Last updated” date above. Please check this page periodically.

Contact information